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Paga

With over 9 million users, Paga is the largest distribution network for financial services in Nigeria. Paga's digital bank offers a unique mobile experience to track savings, pay bills, and transfer money to anyone, anywhere.
Screenshot of Paga mobile app user dashboard

The Story

Since 2009, Paga has built a safe and simple financial ecosystem enabling people to digitally send and receive money throughout Nigeria and other developing countries. After their 2017 initial market launch, Paga approached AgilityIO with a desire to improve the user experience for their mobile app.

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    Balancing software development of system functionalities for both native iOS and Android, simultaneously, is quite challenging. To maintain on-time deliverables, our global team of UX/UI Designers and Frontend Developers maintained seamless communication and collaboration with Paga's Backend & QA teams in Nigeria.

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    Keeping a solid line of communication amongst globally distributed teams is a best practice for Agile Methodology. We value working with the client rather than for the client.

A young woman using the Paga mobile app An animated background for the Paga mobile app

User Experience

Beginning with our Product Discovery Workshop, we collaborated with Paga's product and marketing teams to help identify new core features and areas for improvement.

During continuous, time-boxed sprints, our UX/UI Designers worked with Paga to design and implement new app features and enhancements.

  • Black and white wireframe of Paga app, designed and developed by AgilityIO in view one
  • Black and white wireframe of Paga app, designed and developed by AgilityIO in view two
  • Black and white wireframe of Paga app, designed and developed by AgilityIO in view three
  • Black and white wireframe of Paga app, designed and developed by AgilityIO in view four
  • Screenshot of final UX/UI design for Paga mobile app in view one
  • Screenshot of final UX/UI design for Paga mobile app in view two
  • Screenshot of final UX/UI design for Paga mobile app in view three
  • Screenshot of final UX/UI design for Paga mobile app in view four

We were able to simplify Paga's existing layout and workflows, rework an onboarding process despite having a lack of user instructions, and modernize visual UI components.

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App Design & Features

Transfer money to anyone, anywhere with several additional touch points including: Premium SMS, USSD Quick Codes, and Interactive Voice Response.

Close up screenshot of Paga mobile app user dashboard
Screenshot of Paga mobile app transaction and spending metrics

Easily and instantly buy and send airtime credits, pay bills, and complete retail transactions while tracking personal and small business spending.

QR capabilities both static and scanning.

Screenshot of Paga mobile app QR code
Screenshot of Paga mobile app fingerprint authentication capabilities

2-step Verification using FingerPrint and Phone Authentication.

Tech Stack

  • Java

  • Swift

  • Cocoapods

  • Realm

  • ReactivX

  • Firebase

  • mParticle

  • Gradle

  • HockyApp

  • Glide

The Result

After a successful fall 2018 iOS and Android market launch, Paga raised an additional $10 million Series B2, bringing total funding to $35 million. AgilityIO is now the go-to software development agency for Paga's ongoing project scoping and technical support for live app updates.

Screenshot of Paga mobile app user dashboard

Paga, now available for download in the App Store.

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PAGA

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